Working across diverse therapeutic areas and product categories, Ginger has led the coordination of U.S. and global press conferences, FDA communications programs, product approvals and launches, and patient-centered initiatives focused on cardiology, women’s health, oncology, neurology, pediatric health, and more.
Serving as an independent consultant or an extension of a company’s communications team, Ginger leverages more than two decades of experience and a network of leading-edge industry experts in media relations, celebrity spokesperson development, and social media to create and implement both small and large-scale programs.
She has worked extensively with patient and physician organizations across the country and played a leadership role in the design and launch of signature PR campaigns for clients including Bayer, Bristol-Myers Squibb, Genentech, ImClone, Janssen, Pfizer, and Schering-Plough.